Meaning of the word "competitive analysis" in English

What does "competitive analysis" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

competitive analysis

US /kəmˌpet.ə.tɪv əˈnæl.ə.sɪs/
UK /kəmˌpet.ə.tɪv əˈnæl.ə.sɪs/
"competitive analysis" picture

Noun

1.

the process of identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to your own product or service

Example:
Our marketing team conducted a thorough competitive analysis before launching the new product.
A strong competitive analysis helps businesses identify market gaps and opportunities.
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