marketing mix
US /ˈmɑːrkɪtɪŋ mɪks/
UK /ˈmɑː.kɪ.tɪŋ mɪks/
名词
营销组合
a combination of factors that can be controlled by a company to influence consumers to purchase its products
示例:
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The company adjusted its marketing mix to target a younger demographic.
该公司调整了其营销组合，以针对更年轻的人群。
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Understanding the 4 Ps (Product, Price, Place, Promotion) is crucial for a successful marketing mix.
了解4P（产品、价格、地点、促销）对于成功的营销组合至关重要。