click-through rate

US /ˈklɪk.θruː ˌreɪt/
UK /ˈklɪk.θruː ˌreɪt/
"click-through rate" picture
1.

点击率, CTR

the percentage of people who click on an item, such as a banner advertisement, on a website, compared to the total number of people who view the page

:
Our new ad campaign has a high click-through rate.
我们的新广告活动有很高的点击率
Improving the click-through rate is crucial for online marketing success.
提高点击率对于在线营销的成功至关重要。