bricks and clicks
US /brɪks ənd klɪks/
UK /brɪks ənd klɪks/
1.
实体店加线上, 线上线下结合
a business model that combines both offline (physical stores) and online (e-commerce) operations
:
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Many retailers are adopting a bricks and clicks strategy to reach more customers.
许多零售商正在采用实体店加线上的策略来接触更多客户。
•
The company successfully integrated its bricks and clicks operations.
该公司成功整合了其实体店和线上业务。