词汇 "brand awareness" 在中文的含义

"brand awareness" 在英语中是什么意思?与 Lingoland 一起探索这个词的含义、发音及具体用法

brand awareness

US /ˈbrænd əˈwer.nəs/
UK /ˈbrænd əˈwer.nəs/
"brand awareness" picture

名词

1.

品牌知名度

the extent to which consumers are familiar with the distinctive qualities or image of a particular brand of goods or services.

示例:
Our marketing campaign aims to increase brand awareness among young adults.
我们的营销活动旨在提高年轻人的品牌知名度
High brand awareness often leads to increased sales and customer loyalty.
品牌知名度通常会带来销售额的增长和客户忠诚度。
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