slogan
US /ˈsloʊ.ɡən/
UK /ˈsloʊ.ɡən/
1.
slogan, lema
a short and striking or memorable phrase used in advertising or to express a political or commercial idea
:
•
The company's new slogan is 'Innovate, Create, Elevate'.
O novo slogan da empresa é 'Inovar, Criar, Elevar'.
•
Political campaigns often use catchy slogans to attract voters.
Campanhas políticas frequentemente usam slogans cativantes para atrair eleitores.