lose ground

US /luːz ɡraʊnd/
UK /luːz ɡraʊnd/
"lose ground" picture
1.

perder terreno, perder popularidade

to become less popular or successful

:
The company started to lose ground to its competitors.
A empresa começou a perder terreno para seus concorrentes.
The candidate is losing ground in the polls.
O candidato está perdendo terreno nas pesquisas.