motto

US /ˈmɑː.t̬oʊ/
UK /ˈmɑː.t̬oʊ/
"motto" picture
1.

motto, leus

a short sentence or phrase chosen as encapsulating the beliefs or ideals of an individual, family, or institution

:
Their family motto is 'Strength in Unity'.
Hun familiemotto is 'Kracht in Eenheid'.
The school's motto encourages perseverance.
Het motto van de school moedigt doorzettingsvermogen aan.