click-through rate

US /ˈklɪk.θruː ˌreɪt/
UK /ˈklɪk.θruː ˌreɪt/
"click-through rate" picture
1.

tasso di clic, CTR

the percentage of people who click on an item, such as a banner advertisement, on a website, compared to the total number of people who view the page

:
Our new ad campaign has a high click-through rate.
La nostra nuova campagna pubblicitaria ha un alto tasso di clic.
Improving the click-through rate is crucial for online marketing success.
Migliorare il tasso di clic è fondamentale per il successo del marketing online.