bricks and mortar
US /brɪks ənd ˈmɔːrtər/
UK /brɪks ənd ˈmɔːrtər/

1.
fisik, tradisional
used to refer to a business that operates in a physical building, as opposed to online
:
•
Many small bricks and mortar shops are struggling to compete with online retailers.
Banyak toko fisik kecil berjuang untuk bersaing dengan pengecer daring.
•
Despite the rise of e-commerce, there's still a demand for bricks and mortar businesses.
Meskipun e-commerce meningkat, masih ada permintaan untuk bisnis fisik.