column inch

US /ˈkɑː.ləm ɪntʃ/
UK /ˈkɑː.ləm ɪntʃ/
"column inch" picture
1.

pouce de colonne

a unit of area for measuring newspaper or magazine space, equal to one inch of a column

:
The advertisement took up five column inches in the local newspaper.
L'annonce occupait cinq pouces de colonne dans le journal local.
Newspapers often charge for advertising space by the column inch.
Les journaux facturent souvent l'espace publicitaire au pouce de colonne.