sell off

US /sel ˈɔːf/
UK /sel ˈɔːf/
"sell off" picture
1.

vender, liquidar

to sell something, often quickly and at a reduced price, especially when a company is in financial difficulty or wants to get rid of assets

:
The company had to sell off its non-essential assets to avoid bankruptcy.
La empresa tuvo que vender sus activos no esenciales para evitar la bancarrota.
Investors started to sell off their shares as the market declined.
Los inversores comenzaron a vender sus acciones a medida que el mercado declinaba.