glamour

US /ˈɡlæm.ɚ/
UK /ˈɡlæm.ɚ/
"glamour" picture
1.

the quality of fascinating, alluring, or attracting, especially by a combination of charm and good looks or by an air of luxury, novelty, and excitement

:
Hollywood stars often possess an undeniable sense of glamour.
The city lights added a touch of glamour to the evening.
1.

to make something or someone more attractive or exciting

:
The designer tried to glamour up the old dress with new accessories.
They managed to glamour up the dull event with a celebrity appearance.