fall flat on your face

US /fɔl flæt ɑn jʊər feɪs/
UK /fɔl flæt ɑn jʊər feɪs/
"fall flat on your face" picture
1.

to fail completely or to be unsuccessful in an embarrassing way

:
His grand plan to impress the boss fell flat on its face.
The comedian's new jokes fell flat on their face with the audience.