Meaning of the word cross-selling in English

What does cross-selling mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

cross-selling

US /ˌkrɔːsˈsel.ɪŋ/
UK /ˌkrɔːsˈsel.ɪŋ/
"cross-selling" picture

Noun

1.

the action or practice of selling an additional product or service to an existing customer.

Example:
The bank encouraged cross-selling of insurance products to its loan customers.
Effective cross-selling can significantly increase revenue per customer.
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