conversely
US /ˈkɑːn.vɝːs.li/
UK /ˈkɑːn.vɝːs.li/

1.
introducing a statement or idea that reverses one that has just been made or referred to
:
•
Large companies can afford to invest more; conversely, small companies may struggle.
•
You can go left, or conversely, you can go right.