conversely

US /ˈkɑːn.vɝːs.li/
UK /ˈkɑːn.vɝːs.li/
"conversely" picture
1.

introducing a statement or idea that reverses one that has just been made or referred to

:
Large companies can afford to invest more; conversely, small companies may struggle.
You can go left, or conversely, you can go right.