Meaning of the word "click-through rate" in English

What does "click-through rate" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

click-through rate

US /ˈklɪk.θruː ˌreɪt/
UK /ˈklɪk.θruː ˌreɪt/
"click-through rate" picture

Noun

1.

the percentage of people who click on an item, such as a banner advertisement, on a website, compared to the total number of people who view the page

Example:
Our new ad campaign has a high click-through rate.
Improving the click-through rate is crucial for online marketing success.
Synonym:
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