trend
US /trend/
UK /trend/

1.
Trend, Richtung, Entwicklung
a general direction in which something is developing or changing
:
•
The latest trend in fashion is minimalist design.
Der neueste Trend in der Mode ist minimalistisches Design.
•
There's a growing trend towards healthier eating.
Es gibt einen wachsenden Trend zu gesünderer Ernährung.