franchising
US /ˈfræn.tʃaɪ.zɪŋ/
UK /ˈfræn.tʃaɪ.zɪŋ/
1.
特许经营, 加盟
the practice of granting a license to a third party for the right to operate a business or distribute products/services under the franchisor's brand and system
:
•
Many fast-food chains grow through franchising.
许多快餐连锁店通过特许经营发展。
•
The company is exploring new opportunities for franchising its brand.
该公司正在探索其品牌特许经营的新机会。
1.
特许经营, 授予特许权
the act of granting a franchise to someone
:
•
The company is actively franchising its successful business model.
该公司正在积极特许经营其成功的商业模式。
•
They are considering franchising their coffee shop concept.
他们正在考虑特许经营他们的咖啡店概念。