direct marketing

US /dəˈrekt ˈmɑːrkɪtɪŋ/
UK /dəˈrekt ˈmɑːrkɪtɪŋ/
"direct marketing" picture
1.

直接营销

a form of advertising in which companies communicate directly to customers through various channels, such as mail, email, or telephone, rather than through mass media

:
The company uses direct marketing to reach potential clients.
该公司利用直接营销来接触潜在客户。
Email campaigns are a common form of direct marketing.
电子邮件营销是直接营销的一种常见形式。