concept

US /ˈkɑːn.sept/
UK /ˈkɑːn.sept/
"concept" picture
1.

概念, 观念

an abstract idea; a general notion

:
The concept of time travel is fascinating.
时间旅行的概念很迷人。
It's a difficult concept to grasp.
这是一个难以理解的概念
2.

构想, 计划, 设计

a plan or intention; a design

:
The architect presented his new building concept.
建筑师展示了他新的建筑概念
They are working on a new marketing concept.
他们正在研究一个新的营销概念