column inch

US /ˈkɑː.ləm ɪntʃ/
UK /ˈkɑː.ləm ɪntʃ/
"column inch" picture
1.

栏英寸

a unit of area for measuring newspaper or magazine space, equal to one inch of a column

:
The advertisement took up five column inches in the local newspaper.
这则广告在当地报纸上占了五栏英寸
Newspapers often charge for advertising space by the column inch.
报纸通常按栏英寸收取广告费。