product placement
US /ˈprɑː.dʌkt ˌpleɪs.mənt/
UK /ˈprɑː.dʌkt ˌpleɪs.mənt/
名詞
1.
產品置入, 置入性行銷
a practice in which manufacturers of goods or providers of a service gain exposure for their products by having them featured in films, television programs, or other media.
範例:
•
The new action movie is full of obvious product placement.
這部新動作片充滿了明顯的產品置入。
•
Many brands use product placement to reach a wider audience.
許多品牌利用產品置入來接觸更廣泛的受眾。
在 Lingoland 學習這個單詞