customer advocacy
US /ˈkʌstəmər ˈædvəkəsi/
UK /ˈkʌstəmər ˈædvəkəsi/
1.
客戶擁護, 客戶口碑
the promotion of a company or its products and services by customers who are satisfied with them
:
•
Strong customer advocacy is crucial for building a reputable brand.
強大的客戶擁護對於建立有聲譽的品牌至關重要。
•
Our marketing strategy focuses on generating more customer advocacy through excellent service.
我們的行銷策略側重於透過卓越的服務產生更多的客戶擁護。