advertorial
US /ˌæd.vəˈtɔːr.i.əl/
UK /ˌæd.vəˈtɔː.ri.əl/
名詞
軟文, 廣告文章
an advertisement that is written and presented in the style of an editorial or a news article, often appearing in newspapers or magazines
範例:
•
The magazine featured an advertorial disguised as a health report.
該雜誌刊登了一篇偽裝成健康報告的軟文。
•
Many readers didn't realize it was an advertorial due to its subtle nature.
由於其隱蔽性，許多讀者沒有意識到這是一篇軟文。