by word of mouth
US /baɪ wɜrd əv maʊθ/
UK /baɪ wɜrd əv maʊθ/

1.
입소문으로, 구두로
through people telling each other rather than through advertisements, etc.
:
•
Most of our business comes by word of mouth.
우리 사업의 대부분은 입소문으로 온다.
•
The news spread quickly by word of mouth.
그 소식은 입소문으로 빠르게 퍼졌다.