cross-selling
US /ˌkrɔːsˈsel.ɪŋ/
UK /ˌkrɔːsˈsel.ɪŋ/

1.
cross-selling, vendita incrociata
the action or practice of selling an additional product or service to an existing customer.
:
•
The bank encouraged cross-selling of insurance products to its loan customers.
La banca ha incoraggiato il cross-selling di prodotti assicurativi ai suoi clienti di prestiti.
•
Effective cross-selling can significantly increase revenue per customer.
Un cross-selling efficace può aumentare significativamente i ricavi per cliente.