starting price
US /ˈstɑːr.tɪŋ ˌpraɪs/
UK /ˈstɑːr.tɪŋ ˌpraɪs/

1.
prix de départ, prix initial
the initial price at which something is offered for sale or auction
:
•
The starting price for the antique vase was $500.
Le prix de départ du vase antique était de 500 $.
•
Our services have a starting price of $99.
Nos services ont un prix de départ de 99 $.