gain ground
US /ɡeɪn ɡraʊnd/
UK /ɡeɪn ɡraʊnd/
1.
gagner du terrain, devenir plus populaire
to become more popular or accepted
:
•
The new fashion trend is starting to gain ground among teenagers.
La nouvelle tendance de la mode commence à gagner du terrain chez les adolescents.
•
The idea of working from home has gained ground significantly in recent years.
L'idée de travailler à domicile a gagné beaucoup de terrain ces dernières années.
2.
gagner du terrain, progresser
to make progress or advance in a competitive situation
:
•
Our team is starting to gain ground on the league leaders.
Notre équipe commence à gagner du terrain sur les leaders de la ligue.
•
The company is slowly but surely gaining ground in the competitive market.
L'entreprise gagne lentement mais sûrement du terrain sur le marché concurrentiel.