customer relationship

US /ˈkʌstəmər rɪˈleɪʃənˌʃɪp/
UK /ˈkʌstəmər rɪˈleɪʃənˌʃɪp/
"customer relationship" picture
1.

relation client, relations clients

the way in which a business interacts with its customers to improve the customer experience and build loyalty

:
Good customer relationship management is crucial for business success.
Une bonne gestion de la relation client est cruciale pour le succès commercial.
The company invests heavily in building strong customer relationships.
L'entreprise investit massivement dans l'établissement de solides relations clients.