customer advocacy
US /ˈkʌstəmər ˈædvəkəsi/
UK /ˈkʌstəmər ˈædvəkəsi/
1.
plaidoyer client, promotion par les clients
the promotion of a company or its products and services by customers who are satisfied with them
:
•
Strong customer advocacy is crucial for building a reputable brand.
Un fort plaidoyer client est crucial pour bâtir une marque réputée.
•
Our marketing strategy focuses on generating more customer advocacy through excellent service.
Notre stratégie marketing vise à générer davantage de plaidoyer client grâce à un excellent service.