conversion rate
US /kənˈvɜːrʒən reɪt/
UK /kənˈvɜːrʒən reɪt/
1.
taux de conversion
the percentage of visitors to a website who complete a desired goal, such as making a purchase or filling out a form
:
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Our marketing team is focused on improving the website's conversion rate.
Notre équipe marketing se concentre sur l'amélioration du taux de conversion du site web.
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A high conversion rate indicates effective marketing strategies.
Un taux de conversion élevé indique des stratégies marketing efficaces.