click-through rate
US /ˈklɪk.θruː ˌreɪt/
UK /ˈklɪk.θruː ˌreɪt/
1.
taux de clics, CTR
the percentage of people who click on an item, such as a banner advertisement, on a website, compared to the total number of people who view the page
:
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Our new ad campaign has a high click-through rate.
Notre nouvelle campagne publicitaire a un taux de clics élevé.
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Improving the click-through rate is crucial for online marketing success.
L'amélioration du taux de clics est cruciale pour le succès du marketing en ligne.
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