top line

US /ˈtɑːp laɪn/
UK /ˈtɑːp laɪn/
"top line" picture
1.

the most important or main point of something

:
The top line of the report highlights the company's financial growth.
Let's focus on the top line issues first.
2.

a company's gross revenue or sales, before any expenses are deducted

:
The company reported a significant increase in its top line this quarter.
Growing the top line is crucial for business expansion.
1.

relating to or representing a company's gross revenue or sales

:
The new marketing strategy aims for top-line growth.
They are focused on top-line expansion rather than cost cutting.