Meaning of the word "product placement" in English
What does "product placement" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
product placement
US /ˈprɑː.dʌkt ˌpleɪs.mənt/
UK /ˈprɑː.dʌkt ˌpleɪs.mənt/
Noun
1.
a practice in which manufacturers of goods or providers of a service gain exposure for their products by having them featured in films, television programs, or other media.
Example:
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The new action movie is full of obvious product placement.
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Many brands use product placement to reach a wider audience.
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