Meaning of the word "product launch" in English

What does "product launch" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

product launch

US /ˈprɑːdʌkt lɔːntʃ/
UK /ˈprɒdʌkt lɔːntʃ/

Noun

the introduction of a new product to the market

Example:
The company is planning a major product launch next month.
The successful product launch boosted sales significantly.