English-English Dictionary

Meaning of the word "prime time" in English

What does "prime time" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

prime time

US /ˈpraɪm taɪm/
UK /ˈpraɪm taɪm/
"prime time" picture

Noun

1.

the time at which a television or radio audience is expected to be largest, usually considered to be the hours between 8 and 11 p.m.

Example:
•
The new show will air during prime time.
•
Advertisers pay more for slots during prime time.
Synonym:
peak timepeak viewing timepeak listening time
2.

the period in a person's life when they are most active, productive, or successful

Example:
•
She's still in her prime time as an athlete.
•
Many artists produce their best work in their prime time.
Synonym:
peakzenithheydaypinnacleclimax
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Related Word:
primetimetimestimingtimelyin timeon time