political correctness
US /pəˌlɪt.ɪ.kəl kəˈrekt.nəs/
UK /pəˌlɪt.ɪ.kəl kəˈrekt.nəs/

1.
the avoidance of forms of expression or action that are perceived to exclude, marginalize, or insult groups of people who are socially disadvantaged or discriminated against
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Some argue that political correctness has gone too far, limiting free speech.
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The company implemented new guidelines to ensure political correctness in all communications.