Meaning of the word "media planning" in English
What does "media planning" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
media planning
US /ˈmiː.di.ə ˌplæn.ɪŋ/
UK /ˈmiː.di.ə ˌplæn.ɪŋ/
Noun
1.
the process of selecting and scheduling media to deliver advertising messages to a target audience
Example:
•
Effective media planning is crucial for a successful advertising campaign.
•
Our team specializes in comprehensive media planning and buying.
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