Meaning of the word "mass communication" in English

What does "mass communication" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

mass communication

US /mæs kəˌmjuːnɪˈkeɪʃən/
UK /mæs kəˌmjuːnɪˈkeɪʃən/

Noun

the process of imparting or exchanging information through mass media to large segments of the population at the same time

Example:
Television is a powerful tool for mass communication.
Studying mass communication involves understanding media effects.