framing

US /ˈfreɪ.mɪŋ/
UK /ˈfreɪ.mɪŋ/
"framing" picture
1.

the action of enclosing something in a frame

:
The framing of the picture took several hours.
She specializes in custom mirror framing.
2.

the structural timbers of a building's roof, floor, or walls

:
The house's wooden framing was exposed during construction.
They inspected the roof framing for any damage.
3.

the way in which something is presented, influencing how it is perceived

:
The media's framing of the issue influenced public opinion.
His careful framing of the argument made it very persuasive.