Meaning of the word "direct mail" in English

What does "direct mail" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

direct mail

US /ˌdɪ.rekt ˈmeɪl/

UK /ˌdɪ.rekt ˈmeɪl/

unsolicited advertising or promotional material sent directly to prospective customers by mail

Example:

•

The company uses direct mail campaigns to reach new clients.

•

Many people consider direct mail to be junk mail.

Synonym:

junk mail admail circular flyer brochure

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