conceptual art

US /kənˈsep.tʃu.əl ɑːrt/
UK /kənˈsep.tʃu.əl ɑːrt/
"conceptual art" picture
1.

art in which the idea or concept behind the work is more important than the finished art object, if there is one

:
Marcel Duchamp is often considered a pioneer of conceptual art.
Many contemporary artists explore themes of identity and society through conceptual art.