cross-selling
US /ˌkrɔːsˈsel.ɪŋ/
UK /ˌkrɔːsˈsel.ɪŋ/

1.
Cross-Selling, Querverkauf
the action or practice of selling an additional product or service to an existing customer.
:
•
The bank encouraged cross-selling of insurance products to its loan customers.
Die Bank förderte den Cross-Selling von Versicherungsprodukten an ihre Kreditkunden.
•
Effective cross-selling can significantly increase revenue per customer.
Effektives Cross-Selling kann den Umsatz pro Kunde erheblich steigern.