Meaning of the word CRM in English
What does CRM mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
CRM
US /siː.ɑːrˈem/
UK /siː.ɑːrˈem/

Abbreviation
1.
Customer Relationship Management, a strategy for managing an organization's interactions with customers and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support.
Example:
•
Our company implemented a new CRM system to improve customer service.
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Effective CRM helps businesses build stronger relationships with their clients.
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